Facebook: Manually upload products via feed

After successfully creating the Product Feed, we will proceed to upload the products to your Catalog. We have two methods to upload to your Catalog.

Manual Method :

With this method, you won't need to log in to Facebook on our app. We will provide you with a CSV file, and then you can manually upload this file through Facebook's commerce manager to add the products.

The steps to create the Feed will be similar to the automated method. Here, I will guide you on adding products using our CSV file on Facebook's Commerce Manager.

Step 1: Copy the CSV file URL from the Feed management screen of our app.

Step 2: Access Facebook's Commerce Manager.

Click All Tools (the three horizontal lines/burger menu).

Select Commerce Manager from the list (you might find it under "Sell products and services").

Step 3: Select the Catalog where you want to add products.

Select Your Shop/Catalog: Once in Commerce Manager, use the dropdown menu in the top-left to switch between different commerce accounts or click on a specific catalog to manage it.

Step 4: Select Catalog >> Data sources >> hit Add button at the top right corner

Step 5: Select option Date file on the dropdown menu

Step 6: Paste our CSV file URL into the Use a URL or Google Sheets field and hit Next

Step 7: Here, fill in and select information for your feed, including:

• Feed Name

• Default currency

• Data feed schedule : Set a scheduled upload to keep your catalog updated automatically.

Step 8: Click Upload for Facebook to read the file and write the products to the Catalog. 🎉🎉🎉

👏👏👏You have now completed adding products using our file. Please wait for Facebook to update the product information. Once the update is complete, you can check the results under Catalog -> Items. 🎉🎉🎉

Automatic Method

For the automatic product upload method, please refer to the guide at Catalog Manager

FAQs

Why is optimizing my Facebook Product Feed important?

Optimizing your Facebook Product Feed is crucial because it enhances product visibility, increases ad relevance, and maximizes sales conversions, thereby improving overall marketing effectiveness and ROI.

What can I use my Facebook Product Data Feed for?

You can use your Facebook Product Data Feed to advertise products on Facebook and Instagram, create dynamic ads, suggest shopping options, and improve product visibility to targeted customers.

The impact of linking your product catalog with Pixel

Linking your product catalog with Facebook Pixel enables the collection of user interaction data, crucial for effective dynamic retargeting ads on Facebook.

Is it necessary to create a product feed and simultaneously link it to the catalog through the Zotek app?

It's highly necessary. This ensures the synchronization of Product IDs between the events we send in the Pixel and the Product IDs in the Product Feed. If you use a different app to create the Pixel or Feed, we cannot guarantee that consistency.

How often should I update my Product Feed?

It's generally recommended to update your Facebook Product Feed regularly, especially when there are changes to your product inventory, prices, or product details. The frequency of updates can depend on factors such as how often your product information changes and how frequently you run ads. Some businesses update their feeds daily or weekly to ensure accuracy and relevance in their advertising campaigns.