> For the complete documentation index, see [llms.txt](https://zotek.gitbook.io/facebook-multiple-pixel/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://zotek.gitbook.io/facebook-multiple-pixel/getting-started/understanding-tracking-events/understand-analytics-tracking-events.md).

# Understand analytics tracking events

> <mark style="color:red;">**Note: Your reports in Zotek are limited to 60 days of data**</mark>

<figure><img src="/files/PFyQYhp5sy1nSc6IZ3YA" alt=""><figcaption></figcaption></figure>

👉 Here's how  Zotek analytics helps you to monitor your CAPI performance:

* **Real-time Report**: Event data is continuously updated in real-time.
* **Conversion Rate**: We provide conversion rates for VC>ATC, ATC>IC, IC>PUR.&#x20;
* **View Detail**: Single out the specific event you want to examine.&#x20;
* **Export Data:** We support exporting your reports to Excel files.

Additionally, we also provide and consolidate reports on your current campaigns (if any)

<figure><img src="/files/7r2CfNHsW0qV9HbTIKbo" alt=""><figcaption></figcaption></figure>

{% hint style="success" %}
Fantastic! Tracking customer actions is now complete. Dive in and make a difference through campaigns targeted at your precise audience.
{% endhint %}


---

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