Setup TikTok pixel

Pixel Config

Firstly, in the Pixel configuration section, please fill in the necessary pixel information, including:

Pixel name: Get your TikTok pixel manager

TikTok pixel ID: Get your TikTok Pixel manager

Target Area: Tracks the Pixel's target

Pixel config information at tiktok pixel manage :

Server-Side Config

We strongly recommend that you use both Facebook Pixel and Conversion API (Server-side Config) simultaneously. You need to provide us with the Access token corresponding to that pixel.

Why? If you only use Facebook Pixel, all events will be blocked by Ad Blockers and iOS 14 policies, which is quite risky. However, with Conversion API, this won't be an issue.

How to get Access token at your TikTok Pixel manager :

You can refer to this video or follow the steps below:

• Step 1: Click on the Settings tab.

• Step 2: Scroll down to find Access Token Generation section.

• Step 3 : Click on Generate Access Token button to create one and copy and paste it into the corresponding pixel in our app.

Events

You can choose the events you want to track. We offer 9 different events. Refer to them here: List Events

Finally, don't forget to click Save to complete the setup 👏👏👏. You can refer to how to test events here.